Thursday, March 10, 2011

Why I won't sell through Amazon

I refuse to sell my books through Amazon. There are many reasons for this, the most glaring one being that the Kindle has a black-and-white screen. All of my books are in full-color fabulousness, and that's part of their appeal. I won't dilute that experience for the scraps that I might get from Amazon's table.

Here is one more reason that I won't sell my ebooks through Amazon. The books you buy for your Kindle? They really aren't yours. Andrei Codrescu elaborates, on NPR:

I'm reading a new book I downloaded on my Kindle and I noticed an underlined passage. It is surely a mistake, I think. This is a new book. I don't know about you, but I always hated underlined passages in used books. They derail my private enjoyment.

When somebody offers perception of what's important, something moronic, usually, which is why I always prefer buying books new so I could make my own moronic marks. But moronic or not, it was all between me and my new book.

And this thing on my Kindle is supposed to be new. And then I discovered that the horror doesn't stop with the unwelcomed presence of another reader who's defaced my new book. But it deepens with something called view popular highlights, which will tell you how many morons have underlined before so that not only you do not own the new book you paid for, the entire experience of reading is shattered by the presence of a mob that agitates inside your text like strangers in a train station.

So now you can add to the ease of downloading an e-book the end of the illusion that it is your book. The end of the privileged relation between yourself and your book. And a certainty that you've been had. Not only is the e-book not yours to be with alone, it is shared at Amazon which shares with you what it knows about you reading and the readings of others. And lets you know that you are what you underline, which is only a number in a mass of popular views.

Conformism does come of age in the most private of peaceful activities -reading a book, one of the last solitary pleasures in a world full of prompts to behave. My Kindle, sugar-coated cyanide.

I'm certain you can turn off the highlighting and underlining, can't you? I don' t have a Kindle, so I don't know.

As a business owner, I read this and take a lesson: Sell actual files.

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